The reasons why parents choose tutoring for their children are diverse. Some parents feel helpless to assist their children with their schoolwork. Others find that their children are more receptive when they work with a private teacher.
In Mauritius, the demand for private tuition has been constantly increasing for years. Indeed, tutoring can help students improve their subject understanding, boost self-confidence and strengthen learning skills.
tuitionline.mu, a Mauritian company, was looking to offer an online platform to support students with academic difficulties or those wishing to improve their knowledge. The platform would thus facilitate the connection of students with teachers throughout the country.
To realise its new project, tuitionline.mu called upon our services for consulting and realization of their digital transformation.
The challenge: to create a responsive and modern educational website for all
Students and their parents are the main users of the online course site. A simple and intuitive navigation of the interface (UI) will therefore increase the user experience (UX). In addition, a "user friendly" site will also allow the company to better understand the customer journey and meet their needs.
Let's not forget that the advantage of tutoring is its individual and personalized support for each student. To set up individual tutoring sessions, each user has a personal user account. Personal access allows customers to pay online for their course packages and to follow the progress of each student.
Our solution: integrating e-commerce and e-learning on a single platform
tuitionline.mu is a project from boodle carried out by our dedicated team. We have been present during all the stages of the digital transformation. From the support of customer requests during workshops, to the development of functionalities and the launch of the website.
Our dedicated team chose WordPress and its e-commerce extension Woocommerce to create this virtual school.
The advantage of the WordPress CMS is that it is an Open Source CMS which makes it infinitely customizable.
Our front-end and back-end developers were able to easily integrate the modern design and include various plugins that will boost the interactivity of the website:
- Integration of an online payment system that is compatible with MIPS payment application.
- Installation of Facebook Pixels to track ad conversions on social networks such as Facebook, Instagram and Snapchat.
- SEO optimization for website content. An important stage to be visible on search engines like Google.
During the development cycle of the project, our team adopted the Agile methodology.
The result: An online school for all!
The website is ergonomic and responsive to the expectations of parents and their children, but also for teachers. They will be able to have access to private e-learning courses offered in the form of different packages, wherever and whenever they need them.
The collaboration between tuitionline.mu and Esokia will benefit Mauritian students!
Technology : WordPress & Woocommerce
Date : March 2020
Website : https://tuitionline.mu/
Tuitionline